This issue is sponsored by:
Semrush are working on an awesome new project – the Spotlight Conference. It’s happening on October 30th, 2024 in Amsterdam and right now they have a 25% flash sale promo happening on August 26th – September 4th. Get your tickets here.
It’s going to have expert‑led keynotes, interactive roundtables, and networking opportunities. Whether you’re an in‑house marketer, agency professional, or entrepreneur, Spotlight is the one marketing event you should be at.
Take a sneak peek at just some of the schedule here:
Resources:
• Here’s the exact template I use to score the strength of a domain for links
• Can’t keep up? 3 timeless ways to future-proof SEO
• SEOzempic: quality over quantity for Google indexing
Here’s the exact process I use to rank 3-10x for a single SERP, doubling or tripling traffic:
With the rise of the mixed SERP, this is 100% possible.
Blend your owned traffic with other people’s sites and with multi-media formats to rank 10x instead of once. This is what I call the “Traffic Taker Strategy”.
Here’s how I do it:
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Always rank your own page first
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Use multiple content mediums (video, images, text)
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Find non-direct competitors in the SERP
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Pitch content to get a mention (eg. barters, deals, affiliate plays, new content)
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Create net new articles on sites that can genuinely compete
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Repeat
-Jeremy
