If you aren’t mass publishing AI content, you aren’t winning…
At least that’s what all of the new LinkedIn “SEO expert gurus” say ♂️ ♂️
The problem?
They’re lying. And they sure as heck are not SEO experts.
They’re selling you on their own AI tools with zero regard to your long-term success.
Here is a real example (see image on this post!):
This person claims to have exponentially increased traffic with 1000s of AI articles.
Their website is, unsurprisingly, an AI tool, yet their top ranking pages have zero commercial intent, and focus on random top of the funnel searches like “google not working.”
Let’s be real, this ain’t moving any REVENUE needle. SEO is a way to increase REVENUE, not arbitrary traffic numbers (aka your ego).
When you actually look into the metrics, you can quickly tell these terms are…
– As top of the funnel as it gets
– Entirely informational keywords
– Featured snippet and AI summary rankings that drive no CTR
– 0% conversion intent
– Fully unrelated to the target market of the biz
And yet, these folks will brag on Linkedin about how great their strategy is.
It’s a facade.
If SEO was as easy as clicking an AI button and ranking for keywords that drive revenue and business impact, we’d all have $100m valuations on our businesses.
Sadly, it’s not.
Anyone peddling this “strategy” is getting rich by selling you a false dream.
**Use AI to IMPROVE your process, not BE your process**
AI has fantastic benefits for the research stage of content. You can compile data far faster than manual approaches.
But if you think that you can click “write article” and hit publish, and Google isn’t going to slam your site for publishing sh** content, I’ve got some oceanfront property in Arizona for ya.
Every last mass produced AI content blog I have seen in the last 6 months has crashed, burned, and will never recover.
When this type of hack-based SEO content is peddled to businesses looking to drive sales qualified leads, I feel a sense of responsibility to call it out.
The only person finding success in these cases is the AI SaaS tool creator selling you a false dream.
Don’t go broke making them rich.
-Jeremy
